Sale!

Solution Manual (Downloadable Product) for Entrepreneurial Marketing A Blueprint for Customer Engagement By Beth Goldstein, ISBN: 9781544320434

$100.00 $50.00

Downloadable Instructor Solution Manual for Entrepreneurial Marketing A Blueprint for Customer Engagement 1st Edition Goldstein

REQUEST SAMPLE

Description

Solution Manual for Entrepreneurial Marketing A Blueprint for Customer Engagement 1st Edition Goldstein

Downloadable Instructor Solution Manual for Entrepreneurial Marketing A Blueprint for Customer Engagement By Beth Goldstein, ISBN: 9781544320434

Table Of Content

Acknowledgements
Introduction
Chapter 1: Marketing Using an Entrepreneurial Lens
Chapter 2: Understanding Your Ecosystem
Chapter 3: Identifying Your Customers Journey
Chapter 4: Listening to the Voice of the Customer
Chapter 5: Dealing with Competitors and Inertia
Chapter 6: Creating Brand Engagement
Chapter 7: Designing Marketing Partnerships That Empower Growth
Chapter 8: Creating Sales Processes and Systems
Chapter 9: Solution Selling
Chapter 10: Doing Well and Doing Good
Chapter 11: Deploying Omnichannel Marketing to Create Customer Engagement
Chapter 12: Leveraging Old School Marketing Tactics
Chapter 13: Using Data and Passion to Move from Idea to Market
Glossary
References
Index